{"id":35253,"date":"2010-11-14T01:00:27","date_gmt":"2010-11-14T06:00:27","guid":{"rendered":"https:\/\/www.dietsinreview.com\/diet_column\/?p=35253"},"modified":"2010-11-13T10:58:19","modified_gmt":"2010-11-13T15:58:19","slug":"madonna-to-open-hard-candy-fitness-health-clubs","status":"publish","type":"post","link":"https:\/\/dietsinreview.com\/diet_column\/11\/madonna-to-open-hard-candy-fitness-health-clubs\/","title":{"rendered":"Madonna to Open Hard Candy Fitness Health Clubs"},"content":{"rendered":"<p><a title=\"Madonna to Open Hard Candy Fitness Health Clubs\" href=\"https:\/\/www.dietsinreview.com\/diet_column\/11\/madonna-to-open-hard-candy-fitness-health-clubs\/\" target=\"_self\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-35310\" title=\"madonna\" src=\"https:\/\/www.dietsinreview.com\/diet_column\/wp-content\/uploads\/2010\/11\/madonna.jpg\" alt=\"\" width=\"185\" height=\"297\" \/><\/a>Material Girl <a title=\"Madonna\" href=\"https:\/\/www.dietsinreview.com\/diet_column\/08\/madonna-starts-barre3-workout\/\" target=\"_self\">Madonna<\/a>, who is perhaps best known for her pop career, strong arms and <a title=\"madonna and coconut water\" href=\"https:\/\/www.dietsinreview.com\/diet_column\/02\/madonna-invests-in-coconut-water\/\" target=\"_self\">healthy lifestyle<\/a>, is taking her love of fitness and <a title=\"celebrities and yoga\" href=\"https:\/\/www.dietsinreview.com\/diet_column\/08\/celebrities-and-yoga\/\" target=\"_self\">yoga<\/a> one step further &#8212; she&#8217;s opening a chain of her own gyms!<\/p>\n<p>Set to open later this month in Mexico City, the chain appropriately called &#8220;Hard Candy&#8221; (the name of her most recent album) will also eventually have locations in Russia, Brazil, Argentina, Europe and Asia, according to a press release.<\/p>\n<p>Madonna is doing the club in partnership with her manager Guy Oseary and New Evolution Ventures (NEV) with Mark Mastrov, the founder of <a title=\"24 hour fitness\" href=\"https:\/\/www.dietsinreview.com\/diets\/24_Hour_Fitness\/\" target=\"_self\">24 Hour Fitness<\/a>. The first Hard Candy Fitness will be a beautiful and uniquely designed 30,000-square-foot space, Mastrov said in a statement.<!--more--><\/p>\n<p>&#8220;Our goal is to create an environment inspired by Madonna&#8217;s vision and high standards of what the ideal gym would be.  Hard Candy Fitness will be a reflection of Madonna&#8217;s point of view and will reflect her input on every detail including music space, light and other design cues.  Madonna&#8217;s touch will be everywhere,&#8221; said NEV Chairman Mark Mastrov.<\/p>\n<p>How will the club be different from other health clubs? The statement says that Hard Candy Fitness will feature the best in innovative training methods, including state-of-the-art cardio equipment with personalized viewing screens from a variety of fitness equipment manufacturers, more than 60 pieces of strength equipment, free weights, functional training equipment and accessories like the <a title=\"TRX\" href=\"https:\/\/www.dietsinreview.com\/diet_column\/05\/trx-suspension-training-lightweight-and-portable-fitness\/\" target=\"_self\">TRX<\/a>, and a diverse group fitness schedule with everything from Zumba to fitness ballet to yoga to <a title=\"capoeira\" href=\"https:\/\/www.dietsinreview.com\/diet_column\/05\/kickin-butt-and-takin-names-with-capoeira\/\" target=\"_self\">capoeira<\/a>. The club will also have a juice bar\/cafe, &#8220;lavish&#8221; locker rooms, saunas and steam rooms.<\/p>\n<p>I so wish they were coming to the United States for us to try first-hand! I wonder how often they&#8217;ll play Madonna&#8217;s signature songs&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Material Girl Madonna, who is perhaps best known for her pop career, strong arms and healthy lifestyle, is taking her love of fitness and yoga one step further &#8212; she&#8217;s opening a chain of her own gyms! Set to open &hellip; <a href=\"https:\/\/dietsinreview.com\/diet_column\/11\/madonna-to-open-hard-candy-fitness-health-clubs\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":31,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[1167,26,152,6065,31,192,2799],"class_list":["post-35253","post","type-post","status-publish","format-standard","hentry","category-fitness","tag-24-hour-fitness","tag-celebrities","tag-gym","tag-hard-candy-fitness","tag-health-news","tag-madonna","tag-zumba"],"acf":[],"_links":{"self":[{"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/posts\/35253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/comments?post=35253"}],"version-history":[{"count":8,"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/posts\/35253\/revisions"}],"predecessor-version":[{"id":35312,"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/posts\/35253\/revisions\/35312"}],"wp:attachment":[{"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/media?parent=35253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/categories?post=35253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dietsinreview.com\/diet_column\/wp-json\/wp\/v2\/tags?post=35253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}