Kind to Eyes Soothing Eye Balm Review (UPDATED 2024): Don’t Buy Before You Read This!

Kind to Eyes Soothing Eye Balm is an affordable solution for puffy, tired eyes. This eye balm is made to relax the area, providing a soothing, refreshing effect to the area of application.

Kind to Eyes Soothing Eye Balm isn’t so much an anti-aging solution, as a means of providing hydration via hyaluronic acid, jojoba oil, and shea butter. The product also contains vitamins B5 and E.

Kremovage is the favorite eye cream of 2024, according to our review team. A reliable anti-aging solution featuring fruit extracts, peptides, retinol, and more—this product aims to minimize wrinkles, fine lines and firm drooping eyelids.

Click here to read more about getting started with Kremovage, plus a few tips from our experts.

Kind to Eyes Soothing Eye Balm Ingredients and Side Effects

Kind to Eyes Soothing Eye Balm’s ingredients are listed right there on the product page, as well as from several third-party retailers offering this product. Below, we’ll take a look at the active elements listed on the label. We’ll discuss the inactive elements shortly.

Vitamin B5	Hyaluronic Acid	Shea Butter
Vitamin E	Bisabolol	Jojoba Oil

Vitamin B5: This B vitamin moisturizes the skin and has soothing, healing, and regenerative properties.

Jojoba Oil: Jojoba oil is rich in vitamins A and E and contains antibacterial properties. This ingredient acts as both a soothing oil and a treatment for acne and inflammation.

Hyaluronic Acid: Hyaluronic acid is a substance that works to provide moisture to the skin, eyes, and joints. HA helps the skin both attract and retain moisture—giving it a supple, hydrated appearance—masking fine lines and wrinkles with use.

Shea Butter: Shea butter is rich in vitamins and fatty acids which both nourish and moisturize the skin. This product works to soothe dry, irritated skin, soften the appearance of wrinkles, and protect the skin’s natural moisture barrier.

Bisabolol: Bisabolol is an anti-inflammatory ingredient found in chamomile flowers. It’s rich in vitamin B and helps the skin retain moisture, while soothing irritation.

Vitamin E: Vitamin E blocks free radical damage, preventing the development of wrinkles, age spots, and sun damage.

Read more about the best ingredients to look for in an eye cream — click the link for details.

Kind to Eyes Soothing Eye Balm Quality of Ingredients

Kind to Eyes Soothing Eye Balm contains some soothing elements. It’s hydrating and features key nutrients. Based on that—it seems like we’re off to a good start.

However, much of the formula is made up from ingredients that aren’t as clean as the branding on this product suggests. For one—this product contains isoparaffin, methylparaben, polyacrylamide, and laureth-7.

On a relatively short ingredient list, these additives take up a considerable portion of the formula. Petroleum products like PEGs, laureth-7, and isoparaffin may end up in ground water and our oceans. According to the Environmental Working Group, these ingredients can generate a substance known as 1, 4-dioxane—a substance that may be linked to cancer and kidney problems.

Unfortunately, this product is not redeemed by the fact that it contains some vitamins and hyaluronic acid. These ingredients can be found in a wide array of skincare products, many of which don’t contain the additives mentioned above.

Finally, this product doesn’t really contain anything known to reduce the appearance of dark circles and puffiness, nor are there any ingredients that provide an anti-aging affect that goes beyond hydration. There’s nothing about this formula that makes it stand out in a crowded marketplace. We’d advise looking for a nutrient-rich eye cream that does more than this product.

See why ingredients like peptides, marine plants, and retinol work so well on the under-eye skin.

The Price and Quality of Kind to Eyes Soothing Eye Balm

Kind to Eyes Soothing Eye Balm is sold in a number of drugstores across the globe—the product can be found in CVS, Walgreens, RiteAid, and in supermarkets.

Online, shoppers can buy this product from Walmart, Target, Amazon and more—generally for around $9 or $10 per each 0.5-ounce tube.

Simple, the product manufacturer, functions exclusively as a distributor and doesn’t sell their wares direct to consumers.

This product is undeniably affordable, but it’s hard to say whether or not it’s actually a good deal. It does contain some quality ingredients, but they seem to be hidden behind several filler ingredients sourced from petroleum.

See what our aging experts have to say about the top eye creams of the year — details here on our wwebsite.

Business of Kind to Eyes Soothing Eye Balm

Kind to Eyes Soothing Eye Balm is made by a company that goes by the name, Simple. Simple is a UK-based company that has been in business since the 1960s. They claim to be one of the first skincare brands to focus entirely on making gentle solutions for sensitive skin—products made without perfumes, dyes, or harsh chemicals.

The branding is, as you might imagine, fairly simplistic—no visual frills in sight and they use a lot of language that suggests they are trying to compete with other drugstore products that fall into the “natural” category.

Simple’s eye balm is not a natural product. A handful of plant-based ingredients does not cancel out a formula that relies primarily on petrochemicals to deliver a product that’s affordable.

We acknowledge that Simple doesn’t appear to be hiding anything. They list the ingredients on the website clearly—but it’s worth pointing out that they emphasize product features like “no artificial perfumes,” “no harsh irritants,” “made with skin-loving ingredients.” These selling points suggest a gentle pant-based formulation—which feels a little misleading.

Additionally, Simple products are tested on animals, which may influence some shoppers’ buying decisions.

Customer Opinions of Kind to Eyes Soothing Eye Balm

Kind to Eyes Soothing Eye Balm has a fair amount of reviews posted across a few different platforms. It seems most people liked the fact that this product doesn’t irritate sensitive skin—but few people mentioned the ingredient profile. It may be that clean ingredients are not important to many users or that the price trumps quality in this case.

Regardless, here are some of the opinions people shared about their experience with this product:

“This eye cream does help with the itching and puffiness surrounding my eyes in the morning, but throughout the day it somehow gets in my eyes—making them red, blurry, and a little irritated.”

“This product really hasn’t worked for me. I’ve yet to see a reduction in puffiness and it’s honestly not especially hydrating. I wouldn’t recommend this. It may be cheap, but you get what you pay for.”

“It’s not very thick and doesn’t contain any special anti-aging ingredients. I’m honestly not impressed. I will say, this does work well with concealer—keeps it in place without caking.”

“This is a lightweight moisturizer that won’t hurt your eyes. It works well under makeup, but doesn’t really do much. I use it for the purpose of making my makeup go on smoothly, but wouldn’t buy again.” 

Some users did note that this product is made without any anti-aging elements—which is a feature of most eye creams on the market—even if they’re primarily designed to fight dark circles or puffy under-eye bags.

To be honest, we were surprised how many people actually liked this product. It’s essentially a lotion—a feeling a few people stated in the Amazon comments—with no anti-aging benefits.

Maybe it really does have soothing benefits—something most of us value in a lotion—and at $9-10 a pop, the ingredients don’t matter to a lot of people.

See which ingredients stand to firm and lift that sagging under-eye — experts rate top performing products, here.

Conclusion – Does Kind to Eyes Soothing Eye Balm Work?

After looking closely at the formula behind Kind to Eyes Soothing Eye Balm, we found that there wasn’t much to the formula beyond a couple elements you can find inside better products at all price points.

Our main issue with this product was the fact that the formula doesn’t contain any dedicated anti-aging ingredients, and on top of that, contains a number of petroleum products that likely outweigh the amount of active ingredients present in the formula.

We also didn’t like that Simple’s sales tactics seemed to paint a picture of Kind to Eye Soothing Eye Balm as a product made from soothing botanical ingredients, rather than a startling lineup of petrochemicals.

In all, this product may be affordable, but so are a number of other products that have more to offer. It’s unclear whether this product is effective at producing eyes that look more awake than they truly are—most customers said the balm worked best as a primer for under eye concealer. Several users stated this product didn’t provide an adequate solution to puffiness and dark circles.

Kremovage is the product our skincare team most often recommends to those after a formula that hydrates, firms, and lifts the skin surrounding the eye. The unique formula contains plant stem cells, hyaluronic acid, ocean-based retinol and more—all working to give consumers a younger, brighter under-eye appearance. Learn more about Kremovage — the product our experts voted best eye cream of 2024 — click here.